Notes on finding
your next customer
Playbooks on social listening, buyer intent and joining the conversations where people already ask for what you sell.
LatestBest Social Listening Tools in 2026: 10 Picks for Startups
Ten social listening tools compared on what a startup needs: the platforms where buyers talk, real prices, and whether they can spot a buyer in the noise.
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X (Twitter) Advanced Search: 25 Operators That Find Buyers
The X search operators worth knowing, ten copy-paste searches that surface people asking for a tool like yours, and what we found when we tested them.
GEO vs SEO vs AEO: What Actually Changed in 2026
AI Overviews cut clicks, ChatGPT picks its own sources and every agency sells 'GEO' now. Here is what the data says works, what Google says is a waste of time, and a plan for a small team.
How to Get Cited by ChatGPT, Perplexity and Google AI Overviews
A practical 2026 playbook for startups: what AI engines actually cite, what you can control on your own site, and how to earn the mentions that matter most.
GummySearch Is Shutting Down: The Best Alternatives in 2026
GummySearch closes for good on December 1, 2026. Here is what it did, what replaces each part of it, and how to move your Reddit research before your data is deleted.
Reddit Keyword Alerts: F5Bot, Its Alternatives and a Setup That Finds Buyers
How to get notified when Reddit mentions your brand, your competitors or the problem you solve, and how to keep the alerts from drowning you.
Reddit Lead Generation in 2026: A Playbook That Doesn't Get You Banned
Where buyers ask for help on Reddit, how to find those threads every day, and how to reply so people thank you instead of reporting you.
Your people are out there.
Let’s find them.
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