Lead Scoring for Social Conversations That Convert

    Prospy's lead scoring engine prioritizes social mentions by intent, urgency, and ICP fit. Your team focuses every day on the conversations most likely to convert, not the loudest ones.

    Part of Prospy's social listening tool — the highest-value feature for B2B lead generation (6,600 searches/mo). Also see AI lead generation for SaaS.

    How It Works

    The Workflow

    1. 1

      Analyze conversation language for recommendation requests, switching intent, and pain-point signals

    2. 2

      Evaluate context signals including urgency language, role indicators, and timing markers

    3. 3

      Score and rank opportunities in a daily action queue so review takes minutes instead of hours

    Benefits

    What This Unlocks

    • Improve response prioritization so teams spend time on the right conversations
    • Reduce time wasted on low-fit or low-intent mentions
    • Increase conversion rate from social engagement by focusing on higher-probability leads

    Applications

    How Teams Use This

    • SDR prioritization to determine which social leads enter sequences versus which are filed
    • Founder-led opportunity triage during the first 30 minutes of each day
    • Agency team workflow standardization so every account manager qualifies leads the same way

    FAQ

    Lead Scoring FAQs

    Start Using Lead Scoring Today

    Set up your first Prospy project in minutes. Monitor the platforms where your buyers talk and engage the highest-intent conversations first.